Part 1 - LPPEH
Part 1 Question Bank for the Estate Agent Examination by LPPEH Malaysia
Sunday, August 23, 2015
Promotion Mix for Customer Value Q6
Q.
(a) Elaborate on a company's total promotion mix for communicating customer value. (15 marks)
(b) Elaborate the promotion mix that is used in the promotion of a property product. (10 marks)
(25 marks, 2015 Q6)
A.
Ref:
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